Senior UX Designer · 9+ Years · Subscription & Platform Products


Transforming complex systems into seamless user experiences

I design scalable, user-centered interfaces for subscription platforms and dashboards improving clarity, usability, and measurable product outcomes.

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About

I’m a Senior UX Designer with 9+ years of experience designing scalable digital products across subscription platforms, SaaS dashboards, and account management systems.

I design scalable systems that simplify complex workflows and improve user activation, retention, and product adoption. I collaborate closely with product managers and engineers to translate business requirements into user-centered solutions that drive measurable impact.

My work spans B2B and B2C platforms, with a strong focus on usability, clarity, and design systems.

User Research

Information Architecture

Design Systems

Usability Testing

Interaction Design

Product Strategy

Senior UX Designer

Acadecraft Pvt. Ltd.

2020-2022

Senior UX Designer

Acadecraft Pvt. Ltd.

2020-2022

Senior UX Designer

Skillible Pvt. Ltd.

2022–2025

Senior UX Designer

Skillible Pvt. Ltd.

2022–2025

Senior UX Designer

Vibes Communications

2019-2020

Senior UX Designer

Vibes Communications

2019-2020

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Design process

Design Approach

A systems-driven framework for designing scalable digital products.

Understand the System

I map stakeholders, workflows, constraints, and edge cases to uncover systemic bottlenecks and align product strategy with user needs.

1

Understand the System

I map stakeholders, workflows, constraints, and edge cases to uncover systemic bottlenecks and align product strategy with user needs.

1

Structure the Experience

I architect scalable information systems and interaction models that reduce cognitive load and improve operational efficiency.

2

Validate & Iterate

Through prototyping, usability testing, and cross-functional collaboration, I refine solutions to drive measurable product impact.

3

Design Expertise

Capabilities

Designing scalable, user-centered digital systems that drive measurable business impact.

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Product Strategy

Defining product vision, aligning user needs with business goals, and identifying scalable opportunities.

Design System

Building reusable components and scalable UI frameworks for consistency and efficiency.

UX Architecture

Designing information architecture, workflows, and system logic for complex platforms.

Usability & Validation

Conducting usability testing, prototyping, and iterative improvements to ensure impact.

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Impact

Impact & Outcomes

Measurable results delivered through system thinking, UX strategy, and scalable design execution.

35%

Reduced onboarding drop-offs by redesigning multi-step flow and simplifying form logic.

22%

Increased feature adoption by restructuring navigation and improving discoverability.

40%

Improved task completion speed through information architecture overhaul.

Design & Product Approach

Answers

A closer look at how I design scalable digital systems

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UX Systems

Platform Design

Design Systems

What type of products do you design?

I design scalable digital platforms including SaaS dashboards, recruitment systems, subscription products, and internal enterprise tools. My focus is on simplifying complex workflows and improving system clarity.

How do you approach complex systems?

Do you work with cross-functional teams?

What design tools do you use?

How do you measure impact?

What industries have you worked in?

Do you build design systems?

Available For Work

Designing scalable systems for complex
digital products

shalini021993@gmail.com

Product Strategy • UX Systems • Platform Design

© 2026 Shalini Chaubey. All rights reserved.

Available For Work

Designing scalable systems for complex
digital products

shalini021993@gmail.com

Product Strategy • UX Systems • Platform Design

© 2026 Shalini Chaubey. All rights reserved.

Available For Work

Designing scalable systems for complex
digital products

shalini021993@gmail.com

Product Strategy • UX Systems • Platform Design

© 2026 Shalini Chaubey. All rights reserved.